privacy policy

privacy policy

1) Information on the collection of personal data and contact details of the controller


1.1 We warmly welcome you to our website and thank you for your interest. We would also like to inform you about how we handle your personal data while you use our website. Personal data includes all information that can be used to identify you personally.

1.2 According to the General Data Protection Regulation (GDPR), Hood Culture, with registered office at Kaiser-Max-Straße 15c, 6060 Hall in Tirol, Austria, is responsible for the processing of your data on this website. As the controller, Hood Culture is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data. You can reach us at the email address hoodculture.business@gmail.com.

2) Data collection when visiting our website

2.1 You can visit our website without providing any personal data. However, every time you access the site, your Internet browser automatically transmits usage data to us or our web host and stores it in server log files. This data is used to ensure that our website operates smoothly and to improve our offering.
The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our offering.
2.2 Your data may be transferred to third countries outside the EU, in particular to Canada and the USA. There is an adequacy decision by the EU Commission for Canada. There is also an adequacy decision by the EU Commission for the USA through the Trans-Atlantic Data Privacy Framework (TADPF). However, Shopify is not certified according to the TADPF. The transfer of your data is based on contractual obligations that are comparable to the standard contractual clauses of the EU Commission.

3) Contact

3.1 If you contact us by email, we will only collect your personal data (name, email address, message text) to the extent that you provide it to us. This data processing serves solely to process and answer your request.
If contact is made as part of pre-contractual measures (e.g. advice in the event of interest in purchasing, preparation of an offer) or concerns a contract that has already been concluded, the data processing is based on Art. 6 (1) (b) GDPR.
If you contact us for other reasons, the data processing will be carried out in accordance with Art. 6 (1) (f) GDPR, based on our legitimate interest in processing and answering your request. In such a case, you have the right to object to the processing of your personal data based on Art. 6 (1) (f) GDPR for reasons arising from your particular situation.
 We use your email address solely to process your request. After the communication process has ended, your data will be deleted in compliance with statutory retention periods unless you have consented to further processing and use.

3.2 When you fill out the contact form, we only collect your personal data (name, email address, message) to the extent you provide it. This data will only be used to contact you.

For pre-contractual measures or contracts already concluded, data processing is carried out in accordance with Art. 6 (1) (b) GDPR. If you contact us for other reasons, the processing is based on Art. 6 (1) (f) GDPR, based on our legitimate interest in processing your request. You can object to this processing at any time for personal reasons.
We will only use your email address to process your request and will delete it in accordance with statutory retention periods unless you have consented to further processing.

4) Data processing when opening a customer account and for orders

4.1 If you open a customer account with us, we will collect your personal data in accordance with the information provided there. The purpose of processing this data is to improve your shopping experience and facilitate order processing.
The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You have the right to revoke your consent at any time by notifying us, without this affecting the legality of the processing that was carried out on the basis of your consent until the revocation. After the revocation, your customer account will be deleted.

4.2 When you place an order, we only collect and process your personal data to the extent necessary to fulfil and process your order and to process your enquiries. The provision of this data is essential for the conclusion of the contract. Without this information, it is not possible for us to conclude a contract. Your data will be processed in accordance with Art. 6 para. 1 lit. a GDPR and is necessary to fulfill a contract with you.
For example, your data may be passed on to the shipping companies and payment service providers you have selected, service providers for order processing and IT service providers. In all cases, we strictly adhere to the legal requirements. The transmission of your data is limited to the necessary minimum.

5) Comment function

As part of the comment function on this website, in addition to your comment, information on the time the comment was created and the commentator name you have chosen will be saved and published on this website. In addition, your IP address will be logged and saved for security reasons in order to prevent possible violations of law or to identify illegal content. Your email address is required in order to contact you if a third party objects to your published content. The legal basis for storing your data is Art. 6 para. 1 lit. a GDPR . We reserve the right to delete comments that are objected to as unlawful by third parties.

You have the option of subscribing to follow-up comments as a user. You will receive a confirmation email to ensure that you are the owner of the email address provided. The legal basis for data processing in the event of a comment subscription is Article 6 Paragraph 1 Letter a of GDPR. You can cancel ongoing comment subscriptions at any time with effect for the future; please see the confirmation email for more information on how to unsubscribe.

6) Use of your personal data for postal advertising and possibility of objection

We use your personal data, such as your name and address, which we received in the course of selling a product or service, to send you advertising by post. However, this only happens if you have not objected to this use. Please note that the provision of this data is necessary for the conclusion of the contract. If you do not provide your data, we cannot conclude a contract with you.
Your data will be processed in accordance with Art. 6 para. 1 lit. a GDPR . This is based on our legitimate interest in direct advertising. However, you have the right to object to this use of your address data at any time. The contact details for exercising your right of objection can be found in the imprint.
It is important to stress that your objection to the use of your address data for postal advertising has no effect on the conclusion of the contract or existing contracts. You can withdraw your consent to the use of your data for postal advertising at any time and we will delete your data accordingly or no longer use it for this purpose.

7) Use of your email address for newsletter and revocation option

We use your email address, regardless of the contract processing, exclusively for our own advertising purposes to send newsletters, provided that you have expressly consented to this. The processing takes place in accordance with Art. 6 para. 1 lit. a GDPR with your consent. You have the right to revoke this consent at any time without affecting the legality of the processing up to the time of revocation. You can unsubscribe from the newsletter at any time, either by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.

8) Cookies

8.1 Our website uses cookies, which are small text files stored by the Internet browser on a user's computer system. These cookies are designed to make the website more efficient and to provide certain features. When a user visits our website, a cookie may be stored on their operating system. This cookie contains a characteristic string of characters that makes it possible to identify the browser when the website is accessed again and to save certain user settings or preferences. It is important to stress that cookies are stored on your computer and you therefore have full control over their use. By making appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide individually whether you wish to accept them. You can also prevent cookies from being stored or delete cookies that have already been stored. Please note, however, that this may mean that you may not be able to fully use all the functions of our website.

The links below provide detailed instructions on how to manage cookies in the main Internet browsers, including how to disable them:

We recommend that you consult your browser's cookie policy to make the settings that are appropriate for you and to maintain your privacy preferences.

Technically necessary cookies
8.2 Unless otherwise stated in our privacy policy, we only use technically necessary cookies on our website. These cookies are designed to make our service more user-friendly, effective and secure. They enable our systems to recognize your browser even after you change pages and to offer you certain services.
Without the use of these cookies, some functions of our website could not be provided. In particular, it is necessary that the browser is recognized even after changing pages in order to be able to offer certain services.
The use of cookies or similar technologies is in accordance with Section 25 Paragraph 2 of the Telecommunications Act (TTDSG). The processing of your personal data is based on Art. 6 (1) (a) GDPR and our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offering.
It is important to stress that you have the right to object at any time to this processing of personal data concerning you, for reasons related to your particular situation.

8) Communication

On our website we use the live chat system Shopify Inbox from Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland), which is operated as part of order processing. Shopify is an affiliate of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
The data processing is carried out to enable direct and efficient communication between you and us as the provider. Data on the operation of the system is stored and processed, including to optimize the service. Cookies that recognize your browser can be used to make the live chat system work. The following data can be collected and processed: your IP address and the personal data you provide while using the chat system. Your data may be transferred to third countries outside the EU and processed there, in particular in Canada and the USA. For Canada, there is an adequacy decision by the EU Commission. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Although Shopify is not certified according to the TADPF, data transfer takes place on the basis of contractual obligations that are comparable to the EU Commission's standard contractual clauses. The use of cookies or similar technologies takes place with your consent in accordance with Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data also takes place with your consent in accordance with Article 6 Paragraph 1 Letter a GDPR. You have the right to revoke your consent at any time without affecting the legality of the processing up to the time of revocation.
For more information about data protection at Shopify, please visit: [https://www.shopify.com/de/legal/datenschutz](https://www.shopify.com/de/legal/datenschutz) and [https://www.shopify.com/de/legal/dpa](https://www.shopify.com/de/legal/dpa).

9) Rights of data subjects and storage period


9.1 Duration of storage
 After the contract has been concluded, your data will initially be stored for the duration of the statutory warranty period. Storage will then take into account the applicable legal regulations, in particular tax and commercial law retention periods. After these periods have expired, your data will be deleted unless you have consented to further processing and use. This process ensures compliance with data protection regulations and takes into account the legal requirements for data retention.

9.2 Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
Furthermore, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR and to processing for direct marketing purposes.

right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.

right of objection
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data in question will be stopped unless we can demonstrate compelling legitimate grounds for the processing which outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If the personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for direct marketing purposes.